In the dying days of 2019, as my ‘Alternative Advent’ series drew to a close, I asked subscribers to my weekday meditations emails for some feedback on the things I’d been writing through the year.
A goodly proportion of subscribers filled the survey in, it’s all anonymous so I don’t know who said what, but it was a super useful exercise.
One of the most interesting things was to see that (of the people who responded) a very large proportion of them read the emails I send out every day, without going through the analytics on the mailing software – which I’m not sufficiently motivated to do – there’s no easy way for me to tell this. I’m encouraged that so many people make it part of their daily routine. I asked people to tell me why they remain a subscriber, here’s a few of the answers:
“I like the alternative, slightly heterodox views you present…”
“I enjoy the mails. I like their brevity. But they are honest and grounded and give me something to think about.”
” To read your unusual and interesting take on issues.”
“They’re a great, pithy and reflective way to start the day.”
Of the various series I have written through the year, the Alternative Advent series was most popular with the people filing in the survey, however, that may be because it was the series ongoing at the time of the survey. More telling was the proportion of people who chose the word ‘challenge’ as being important to them. The two smallest scores landed with ‘Religion’ and ‘Secular’ – which was also really telling, that ‘progressive’ score though… fascinating.
My feeling is that this underscores the kind of written feedback I got through the survey, and which I often get via email too: responses like this:
“I read other reflections also. Yours give the more edgy, controversial option which I like…”
In my surveys I always ask people to give a quote that I can use to ‘promote’ my weekday meditations, given the fact that many of my daily emails offer some wry humour, I should have expected what I got in response to that request:
“It’s better than not thinking.”
“Off his trolley, or on to something?”
“Simon Cross: He’s not cross (but his name is Simon).”
“Is he too clever for his own good, off his head or does he have a good point?”
I love my readers. They are the best bunch of people. And some of them wrote other things too, things like these:
“Takes me places other reflections don’t.”
“Simon’s daily meditations are a progressive and well presented source of encouragement, inspiration, challenge and provocation and the best thing that lands in my email inbox each day!”
“Want to find deeper meanings behind traditional narratives? It’s worth exploring the mind of Simon.”
“Simon’s emails are pithy and to the point. They encourage us to question our views and preconceptions. They challenge us to see Jesus in the current, messy world in which we live.”
“They make me think and feel which is s rare combination.”
“Simon has a unique way of saying something very profound with depth in a concise and simple way.“
The new weekday meditations series starts on Monday, I’ve taken a couple of weeks off over Christmas and New Year, which has been great. Sign up today if you fancy heading through 2020 with me.
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